No.: 20023828Pooh
…which at first sounds like a sigh or the name of a honey-licking bear, is the main sponsor of the new 1:24-scale BMW M1; the original was driven by Marc Surer at the Norisring in 1980.
Okay, POOH is a jeans brand, as you can tell from the flawless printing on the model. But even though that fits right into my era, I’ve never heard of a jeans brand called POOH… so my curiosity was piqued, and I searched the internet.
Even after a lengthy search, I could only find Disney-style clothing; the POOH jeans brand doesn’t seem to have made it from the ’80s to the internet… maybe one of you will find something about the company (I’d just be curious to know, by the way).
The vehicle’s design—with its light blue and white color blocks and yellow zipper—looks great and complements the vehicle well in terms of proportions and layout. The model faithfully reproduces every detail of the prototype and is executed flawlessly. I especially like MARC, the understated driver figure. All in all, it’s a great addition to the series—easily recognizable and distinguishable on the track.
As a 1:24 scale model, the BMW M1 has no technical inaccuracies, defects, or other issues. It’s well known from our reports and personal experience that it’s fun to drive—though, unfortunately, due to the gear ratio, only in a BMW M1-only series. But that gives us hope for many more models in the coming years.
Perhaps the next version should be the BMW M1 driven by Christian Danner, Manfred Schurti, and Manfred Winkelhock in 1980…. It features a H.I.S. Advertisement—that jeans brand still rings a bell ;-)
joergWhopes you enjoy the car!





